Book Trailer – Savage Ecology: War and Geopolitics at the End of the World


Education, Promotional

Client

University of Sydney in collaboration with Duke University Press.

Brief

To produce a trailer for a newly-released political science book, Savage Ecology: War and Geopolitics at the End of the World.

Audience

Political Science students and academics.

Solution

We collaborated with the client to come up with the concept for the trailer based on the themes of the book. We shot Associate Professor Jairus Grove in a green screen studio while he was in Sydney. We then edited the footage: cutting in relevant stock footage and adding video effects and music to highlight the drama of the book.

Result

The trailer was very effective in promoting the book. In fact, it sold out in the first two days and had to be re-printed!