ABSTRACT A review from the Journal of Applied Behaviour Analysis concluded that, in today’s multimedia culture, “the use of video technology” is a “vital component” for disseminating health communication interventions. And, “in fact, some users may find the lack of video…aversive.” DISSEMINATING HEALTH COMMUNICATION INTERVENTIONS As the World Health Organization reports, “health communication is seen to have relevance for virtually every aspect of … Continue reading Video Cures What Ails You: How Video-Based Health Communication Interventions Inspire Healthy Behaviour